Cervelo

  • Director Ryan Joiner
  • Year of Production 2019
  • Category Commercial

About the Project:
Client: Excel Sports
Year: 2019
Production: Visceral Art

DIR/DOP: Ryan Joiner
EDIT: Ryan Joiner & Alexander Heller

Excel Sports is a premiere bike shop based out of Boulder Colorado. They needed a series of videos and photography to showcase their new Cervelo products for social content. We created these short pieces over the course of a week to capture each of the products in different environments and styles. Wanting to showcase the products in use but also in a studio environment.

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